Rhymes with
Spiders
Hi, I’m Brian Zeiders
I lead creative teams to craft human-centered solutions for complex challenges. My expertise spans creative direction, UX/UI for digital products, and strategic branding. I've collaborated with clients ranging from innovative startups to established enterprises across diverse industries.
north starDesign is not what we make.
It’s what we make possible.
About
Making things that make things better.
That thread runs all the way back to when I was the kid redrawing logos in the margins of my notebooks, obsessing over skateboard graphics, and figuring out how to make things myself—drawn in by the DIY spirit of the punk scene I was just discovering. I didn’t call it design then, but that’s exactly what it was: a way of understanding the world by reshaping what I saw.
That instinct turned into a career spent building brands, designing products, and guiding creative teams through complexity into clarity. I’ve worn a lot of hats in my career—agency creative, in-house designer, freelancer—but the goal is always the same: make the work smarter, sharper, and more meaningful.
I’ve led fast-turn campaigns where every second counts and multi-year initiatives that demand vision and strategy. Whether it’s rethinking a brand, designing an intuitive digital product, or crafting a campaign that hits the right nerve, I bring focus, adaptability, and a knack for making the complex feel simple. For me, great design doesn’t follow trends—it solves problems, tells stories, and builds trust. That’s how you create work that resonates and endures.
What began as a way to make sense of things has become my way to shape them. And that thread—making things that make things better—is still pulling me forward.
in The Words of OthersTestimonials
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I know that any idea or initiative is in good hands when Brian is around, because he will truly pour his heart into the work and ensure that his team does the same, learning from example.
— Fe A.
Andculture
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Brian’s leadership and guidance (both with the team and the design) over the last one and a half years has been critical to our success.
— Mike A.
RSM
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With each project I've worked on with Brian, I come out as a stronger designer, due to his innate ability to bring out the most creative and thoughtful ideas in others.
— Jeff T.
eBay